By ADTACK Marketing
on October 19, 2021
Want to grow your business in 2022, but aren't sure what social media marketing strategy to utilize? An experienced marketing agency knows the latest marketing trends and can help you create a ...
By ADTACK Marketing
on October 15, 2021
Are you concerned that your efforts to create brand loyalty aren't effective? Do you worry that customers will abandon your business if they find a cheaper or more convenient company to patronize?
By ADTACK Marketing
on October 08, 2021
As 2021 comes to a close, it's time for businesses to work with an experienced inbound agency in Las Vegas to prepare their 2022 marketing campaigns. A successful inbound agency focuses on utilizing ...
By ADTACK Marketing
on September 28, 2021
If you're overwhelmed at the thought of implementing and managing your own marketing campaign, it's time to learn more about the benefits of a HubSpot partner in Las Vegas. A HubSpot partner is an ...
By ADTACK Marketing
on September 21, 2021
When exploring email marketing ideas for solar companies, you may wonder if including emails in your marketing campaign is an effective option. Information suggests that for every $1 you spend, email ...
By ADTACK Marketing
on September 16, 2021
The best SEO company in Las Vegas can help you produce high-quality content thatoptimizes the user experience. Research consistently indicates that SEO-optimized content is more effective at ...
By ADTACK Marketing
on September 07, 2021
As of 2021, Facebook, YouTube, and WhatsApp are the social media sites with the most users. However, the most popular social media platforms aren't necessarily the right fit for your business. There ...
By ADTACK Marketing
on August 12, 2021
It's surprising that small business marketing was just a sign on a store and maybe advertising in the local paper just a few decades ago. Nowadays, small businesses need marketing strategies to ...
By ADTACK Marketing
on August 04, 2021
The end-goal of any digital marketing strategy is to generate more sales. Unfortunately, most marketers get it all wrong by focusing on self-promotion rather than providing prospects with the ...
By ADTACK Marketing
on July 27, 2021
As a business owner in the home services industry, you are a busy person. Managing day-to-day operations, handling client orders, dealing with suppliers and coordinating with fellow contractors is a ...
By ADTACK Marketing
on July 14, 2021
Regardless of the industry or size, every business needs a well-functioning website that connects with the customers, delivers value, and sells the brand in the market. Creating such a website ...
By ADTACK Marketing
on July 06, 2021
Lots of would-be boat owners are becoming official boat owners. In 2020, new boat sales were the highest they've been in 13 years. This trend continued into 2021, with new boat sales for March 2021 ...
By ADTACK Marketing
on July 02, 2021
While business branding is traditionally associated with a company's name, logo, packaging, and other visual components, it now correlates with the overall impression that you make with consumers. ...
By ADTACK Marketing
on June 25, 2021
Video marketing isn't an optional component of a successful marketing campaign in today’s modern world; instead, it's a central component of any effective marketing plan. Check out a few ways that ...
By ADTACK Marketing
on June 14, 2021
Google uses more than 200 different factors when determining how to rank a website. This makes it essential for your company to follow search engine optimization (SEO) best practices in all your ...
By ADTACK Marketing
on June 09, 2021
By the year 2025, estimates indicate that social media usage will grow from 3.6 to 4.41 billion people. That increase in social media users opens the doors to a vast land of opportunity for your ...
By ADTACK Marketing
on May 20, 2021
An effective marketing strategy is important for marine business owners who want to boost their boat sales. However, the strategies used to market boats and marine products differ from those in other ...
By ADTACK Marketing
on May 10, 2021
While there are a lot of components required for a successful boat dealership, one frequently overlooked ingredient is a CRM. Learn more about what a CRM is and why it's essential for your boat ...
By ADTACK Marketing
on May 05, 2021
It's a misconception that only certain businesses or industries can benefit from digital marketing. Your marine dealership can increase boat sales and provide a better customer experience with the ...
By ADTACK Marketing
on April 16, 2021
In the summer of 2020, Google announced that they were going to incorporate free listings into the product panel for their shopping tab. Traditionally, the shopping tab consisted only paid listings. ...
By ADTACK Marketing
on April 08, 2021
At ADTACK Marketing, we know the importance of a strong inbound marketing campaign. Inbound marketing is a methodology that focuses on producing valuable content that draws customers to your company. ...
By ADTACK Marketing
on April 07, 2021
Boost your traffic, reach your business goals and drive your sales with a strong PPC campaign. PPC (pay-per-click) is an advertising and marketing method that allows you to bid for ad placement. You ...
By ADTACK Marketing
on March 29, 2021
A solid marketing campaign can increase interest and attract potential customers to your business. One form of marketing is known as inbound marketing. Here's what you need to know about inbound ...
By ADTACK Marketing
on March 19, 2021
Are you ready to start vetting online marketing companies to assist with your marketing campaigns? One thing to keep in mind when perusing potential companies is how they market themselves. This is a ...
By ADTACK Marketing
on March 15, 2021
Google "marketing agencies near me" and you’ll get millions of search results. If you’re like most, you’ll take a look at the ones appearing on the first page and then quickly discover they all seem ...
By ADTACK Marketing
on March 11, 2021
When creating a marketing campaign, it's important for your campaign to appeal to your ideal customer. To ensure that your content is reaching your preferred buyer, you'll need to create marketing ...
By ADTACK Marketing
on March 09, 2021
When creating an internet marketing campaign, you'll encounter a lot of terms that apply to a digital marketing. One of these terms is PPC. This is an important element of any good marketing ...
By ADTACK Marketing
on March 03, 2021
With companies downsizing and more and more people working remotely, it's increasingly common for workers to find themselves stretched too thin. When employees are overworked, they're more likely to ...
By ADTACK Marketing
on February 26, 2021
A digital marketing strategy is a plan for your company to use online marketing channels to achieve specific goals. To get the most from your efforts, it's important to incorporate a few essential ...
By ADTACK Marketing
on February 23, 2021
Working with a marketing company will help your organization build a cohesive marketing campaign that adapts as necessary to your customers' changing needs. When you are searching for "marketing ...
By ADTACK Marketing
on February 11, 2021
At the mention of search engine optimization (SEO), it's easy to get overwhelmed. There are seemingly so many techniques that internet marketing companies tell you that you must follow in order for ...
By ADTACK Marketing
on January 25, 2021
Many digital marketing decisions are internally driven. You create a new product, upgrade your services or add new revenue streams. Other times, like during the COVID-19 pandemic, you may need ...
By ADTACK Marketing
on January 25, 2021
The pandemic has caused many businesses to struggle with how to generate leads. Those in the tourism and attractions sectors have been hit particularly hard, with many travel-related companies coming ...
By ADTACK Marketing
on January 20, 2021
Data indicates that 8 out of 10 online stores go out of business within 24 months, usually due to deficiencies with their marketing campaigns. Since a stellar marketing campaign can make or break a ...
By ADTACK Marketing
on January 04, 2021
There are three main types of agencies that can help your business increase sales and build brand loyalty: advertising agencies, digital agencies, and marketing agencies. They all offer services ...
By ADTACK Marketing
on January 04, 2021
The demand for home services is increasing, making it the ideal time to grow your home services business. Hiring a marketing agency is a smart move to produce more online leads, reach more people, ...
By ADTACK Marketing
on December 10, 2020
Though the COVID-19 pandemic has had a detrimental impact on international travel, it's also had a negative influence on domestic social consumption, such as local tours and attractions. If you're ...
By ADTACK Marketing
on December 07, 2020
Statistics estimate that 75.3 percent of U.S. businesses will use Instagram, one of the most popular social media platforms, in the year 2020. Approximately 87.1 percent of businesses will use ...
By ADTACK Marketing
on November 12, 2020
A big goal of your home services marketing strategy always involves highlighting what you offer that your competitors can't match. Of course, superior services and that level of value always come ...
By ADTACK Marketing
on November 09, 2020
One of the major things a lot of marine and boating businesses on the west coast in particular might not realize is there are actually a lot more people in their target demographics than they might ...
By ADTACK Marketing
on October 26, 2020
Thanks in large part to the uncertainty that the COVID-19 pandemic has brought with it, marketers are looking for any opportunity to save money and maintain an effective marketing strategy at the ...
By ADTACK Marketing
on September 24, 2020
The COVID-19 global pandemic is one of the defining events of 2020, and it will have implications that last well into the new decade. Today, the number of people who can safely gather in a single ...
By ADTACK Marketing
on September 17, 2020
For a smooth and effective sales process, lead generation is only half of the battle. The most important thing to know is how to identify qualified online leads and budget your time appropriately to ...
By ADTACK Marketing
on September 10, 2020
One of the most important things to understand about your content marketing strategy is that in the end, every decision you make needs to be one executed with a specific goal in mind.
By ADTACK Marketing
on September 08, 2020
"You use the in-store sales you already have, of course." Thanks to the ongoing global pandemic, organizations of all shapes and sizes have had to seriously rethink their marketing efforts as they ...
By ADTACK Marketing
on September 03, 2020
Internet traffic is continuing to increase, and it's smart for businesses to market to this growing online audience. People are increasingly using the internet to socialize, research potential ...
By ADTACK Marketing
on August 27, 2020
The economic upheaval caused by the COVID-19 pandemic has hit many businesses hard. In an effort to stay afloat, the first reaction of many is to put a hold on things, like spending and digital ...
By ADTACK Marketing
on August 20, 2020
Video messaging is a powerful tool for any business owner seeking to expand their company. Here's what you need to know about video messaging and why it's an essential addition for your business's ...
By ADTACK Marketing
on August 14, 2020
You may have heard how it’s important to build an online presence for your brand, but what exactly does that mean? A strong, recognizable online brand helps you gain the credibility and trust you ...
By ADTACK Marketing
on August 06, 2020
There's no denying that 2020 has brought challenges for virtually all businesses. Whether you sell to other business or directly to consumers, your customers are likely facing difficult times. Many ...
By ADTACK Marketing
on July 31, 2020
Thanks to the rise of widespread internet access and the surging popularity of social media sites, customers are increasingly turning to the internet to voice their displeasure (or satisfaction) with ...
By ADTACK Marketing
on July 27, 2020
A strong marketing campaign is vital for your company to sell its products and services to new and existing customers. Understanding common marketing phrases enables you to optimize the effectiveness ...
By ADTACK Marketing
on July 24, 2020
Social media management can be fun and exhilarating, but the task can, at times, get overwhelming. It requires very high levels of consistency which, if not well prepared, can be challenging to ...
By ADTACK Marketing
on July 16, 2020
A landing page is one of the powerful online marketing tools. It refers to a website page with a specific purpose of converting visitors into leads. Most businesses might be missing out on potential ...
By ADTACK Marketing
on July 09, 2020
The coronavirus pandemic has changed the attitudes and behaviors of consumers adapting to lockdown. Those stuck at home due to quarantine represent millions of dollars in losses for retail and ...
By ADTACK Marketing
on May 19, 2020
Link-building is the process of placing links to your website on other webpages. You don't place the actual links yourself; instead, you strive to have other companies and individuals link to your ...
By ADTACK Marketing
on May 12, 2020
Whether you run a business, write a blog or operate an online store, you need a website for your business. A website provides a spot for customers, potential clients and industry partners to learn ...
By ADTACK Marketing
on April 08, 2020
The rapid spread of COVID-19 has created an unprecedented business environment for many companies. With many cities under stay-at-home orders, it's essential for businesses to adapt their digital ...
By ADTACK Marketing
on April 07, 2020
The current COVID-19 health crisis has had an enormous impact on people, businesses and entire industries alike. The disruption caused by this virus has brought many demands with it, as businesses ...
By ADTACK Marketing
on January 30, 2020
Content marketing might sound like something that only large corporations or businesses in small, niche markets need to worry about. However, every company, regardless of its size, industry or ...
By ADTACK Marketing
on January 14, 2020
If you work as a contractor or subcontractor, it's important to take the right steps to effectively market your services to potential customers. Without effective promotion, you're potentially ...
By ADTACK Marketing
on December 20, 2019
Search Engine Optimization, widely known as SEO, is an integral part of any business seeking to reach a wider audience and improve their marketing strategy. Simply put, SEO is the practice of ...
By ADTACK Marketing
on December 05, 2019
As a contractor, you are not only responsible for delivering quality service, but also handling your marketing and ensuring that you land your next contract. Without the necessary guidance in the era ...
By ADTACK Marketing
on December 03, 2019
In the second quarter of 2019, Facebook reported a whopping 2.41 billion active users, making it an excellent option to utilize for your social media marketing campaign. Facebook is an ideal site to ...
By ADTACK Marketing
on November 27, 2019
Viewers have a seemingly endless array of streaming services and viewing platforms to choose from these days. In fact, a whopping 27% of people between the ages of 18 and 49 either don't subscribe to ...
By ADTACK Marketing
on November 25, 2019
Customers are increasingly dependent on their smart devices to assist them with the buying process. They use their phones to research prospective options and obtain as much information as possible ...
By ADTACK Marketing
on October 10, 2019
Digital marketing is becoming increasingly compulsory for businesses in the Tourism industry that are looking to appeal to the tech-savvy generation in this digital era. Most consumers do online ...
By ADTACK Marketing
on October 03, 2019
To achieve your advertising goals, you need to ensure that your digital ads are appealing to your audience and add value to their interaction with your page. Here are the best practices for your ...
By ADTACK Marketing
on October 01, 2019
Towards the end of the year, the world changes a little bit. Things get a little softer, jollier and the sales start. From Thanksgiving to New Years, there’s promotions and deals and your business ...
By ADTACK Marketing
on June 18, 2019
As a tourist, part of your excitement comes from exploring the area, learning about the culture, and experiencing new adventures. As a local tour guide, you know that you need to utilize social media ...
By ADTACK Marketing
on June 17, 2019
With an estimated 2 billion people on social media, it has become a necessary part of online marketing. However, simply creating a few profiles isn't enough to propel your brand onto the social ...
By ADTACK Marketing
on June 16, 2019
SEO is constantly changing and it can be difficult to keep up with. Originally, keyword stuffing and massive amounts of inbounds links—even those that were unrelated—did the trick of getting a ...
By ADTACK Marketing
on June 15, 2019
You’ve set aside time daily to post, interact and engage on social media. You know where to find all the files and you know the message you want to convey. Now you can spare yourself valuable time by ...
By ADTACK Marketing
on June 11, 2019
As one of the most powerful marketing tools available, when used as part of your overall content marketing strategy,  white papers can yield a number of successful outcomes. A good white paper can ...
By ADTACK Marketing
on June 07, 2019
Social media has become the focal point of society. Everyone from high schoolers just getting their first accounts to the leader of our country seems to be plugged in, sharing, and talking online. It ...
By ADTACK Marketing
on June 06, 2019
A company's marketing campaign should be attracting as many customers as possible. However, it is nearly impossible for marketers to reach and engage everyone. Marketers must launch targeted ...
By Ashley O'Donnell
on June 05, 2019
As one of the largest social media platforms in the world, LinkedIn often loses out to Facebook, YouTube, and Twitter in search engine optimization publications by all but the most professional ...
By ADTACK Marketing
on June 04, 2019
As a business owner, it can be intimidating to see all of the successful campaigns already going from your major competitors. It can also be tempting to copy them and try to capture lightning in a ...
By ADTACK Marketing
on May 27, 2019
SEO or Search Engine Optimization is one of the most important factors that your website can rely on. When you are creating or maintaining your website you need to make sure that you are following ...
By ADTACK Marketing
on May 25, 2019
[Updated May 21, 2019] For any business to survive it must continue to innovate and grow year over year. Following trends and keeping up with new technologies are just some of the ways to gain and ...
By Ashley O'Donnell
on May 24, 2019
SO, you're trying to pass the Hubspot Certifications. We've been there. These tests are difficult to pass the first time. However, we do have 5 important tips for you to make it easier!
By ADTACK Marketing
on May 23, 2019
Unfortunately, no matter what industry you work in, it’s impossible to make everyone happy. With today’s technology however, it’s easier to have a small situation blown out of proportion and ...
By ADTACK Marketing
on May 23, 2019
[Updated May 2019] The HubSpot Academy is comprised of 12 separate certification courses, each designed to specifically elevate your inbound marketing strategy to help grow your business.
By Ashley O'Donnell
on May 22, 2019
Finally. That happy green circle has appeared on your screen and you passed your Inbound or Marketing Software Certification tests. It feels really good. But what should you do with all of these ...
By ADTACK Marketing
on March 25, 2019
Technology has become an ever-present aspect of our lives. From smartphones to smart TVs, such gadgets are almost never more than a few inches from our grasp. While this proliferation of technology ...
By ADTACK Marketing
on March 21, 2019
The marketing funnel refers to the multi-step process of converting your leads into sales. Prospective customers go through the following stages before they become paying customers:
By ADTACK Marketing
on March 11, 2019
If you want to reach more customers and boost your interactions with your existing customers, your social media accounts are an invaluable resource. With social media constantly evolving, you need to ...
By ADTACK Marketing
on February 19, 2019
If you want to boost your company's sales, predict your customers' behaviors, optimize scheduling, and increase the functionality of your operations, adding machine learning to your business can help ...
By ADTACK Marketing
on February 15, 2019
It is increasingly common for consumers to do research on most events, places and products they’re interested in. This applies to extended trips like vacations, and shorter activities, such as an ...
By ADTACK Marketing
on February 05, 2019
The end goal of any marketing strategy is to sell a product or service to a willing customer, but your success depends highly on how well you generate interest in the product and convert those leads ...
By ADTACK Marketing
on January 24, 2019
An effective app or website needs to be accessible to everyone, including individuals with disabilities. If visitors with disabilities can't use your site or app, they're unlikely to purchase from ...
By ADTACK Marketing
on January 10, 2019
Web design trends are constantly evolving. Whether you’re building a new site or want to ensure your existing site is up-to-date, consider utilizing some of these tools destined to be the most ...
By ADTACK Marketing
on January 04, 2019
Did you know 77 percent of the American population has at least one social media profile? Around the world, over 2.34 billion people use social media, and this number is expected to continue growing. ...
By ADTACK Marketing
on December 26, 2018
Consumers are dropping their once universal habit of conducting local searches by typing the words “near me” in the browser. They now expect searches to automatically produce results near them. It’s ...
By ADTACK Marketing
on December 20, 2018
Today’s consumers engage with companies through many different channels, including physical stores, apps, social media, television commercials, websites, catalogues, and more. For any online content, ...
By ADTACK Marketing
on December 11, 2018
To post or not to post. That is the question – at least when it comes to your Instagram account. 
By ADTACK Marketing
on December 05, 2018
A targeted marketing campaign focuses on those who are most likely to use your product or service. Though you can target your campaign based on demographics, another detail to consider is whether ...
By ADTACK Marketing
on November 30, 2018
For small businesses, your website may be one of the most important ways to keep up with the competition, both big and small. However, for it to be effective, there are several elements that cannot ...
By ADTACK Marketing
on November 20, 2018
If you want to create a new website or revamp your existing site, one detail to consider is how much content you should place on your site's homepage. The answer varies based on a few different ...
By ADTACK Marketing
on November 16, 2018
With so many types of digital media readily available on the internet, it is important to produce content that instantly grabs the attention of prospective customers. To ensure your content is ...
By ADTACK Marketing
on November 02, 2018
You already know the way people consume their content has changed. Instead of CDs or iPods, people are listening to their favorite music through streaming services like Spotify and Pandora. Instead ...
By ADTACK Marketing
on October 31, 2018
When you visit a website, you may see a pop-up with information concerning the use of cookies (information generated and saved by the page). This pop-up is known as a cookie consent notice. It ...
By ADTACK Marketing
on October 26, 2018
One of the first things many travelers do when planning a trip is pull out their smartphones. The smartphone now serves as an invaluable device for practically every stage of a vacation, from the ...
By ADTACK Marketing
on October 19, 2018
The internet has made shopping easier than ever, and up to 84 percent of Americans are shopping for something at any given time. The widespread use of Wi-Fi and smartphones has given both consumers ...
By ADTACK Marketing
on October 12, 2018
Instagram stories have quickly grown in popularity since the feature was first introduced in August 2017. Despite its popularity, many companies dismiss this feature due to the fact that content ...
By ADTACK Marketing
on September 28, 2018
Nailing down the definition of branding can seem tough, but once you start applying the concepts of branding to your products and assets, it becomes clearer to see. In a nutshell, branding is how you ...
By ADTACK Marketing
on September 25, 2018
In today's society, it takes time, effort, and ingenuity to expand your tour-based business. Instead of depending on traditional marketing strategies, check out the following alternative solutions to ...
By ADTACK Marketing
on September 06, 2018
Personalized TV is an increasingly popular way for consumers to enjoy their favorite shows and movies. This innovative media form combines television with features of internet videos. Researchers ...
By ADTACK Marketing
on July 20, 2018
Video marketing used to be a primarily passive experience for potential customers. Once the audience viewed the video, there was no expectation of immediate action. However, research now indicates ...
By ADTACK Marketing
on July 10, 2018
More and more people are using their personal voice assistants to enhance their everyday lives. Personal voice assistants have proved they have more than novelty value, as users are now asking Alexa ...
By ADTACK Marketing
on July 03, 2018
It is no secret that voice assistants, like Alexa and Siri, have revolutionized how we use our phones and smart devices. However, they can also transform the model companies use to market their goods ...
By ADTACK Marketing
on June 26, 2018
Inbound marketing is a digital marketing strategy that works to attract potential customers via your online presence. Instead of trying to fight other similar companies for potential outbound leads, ...
By ADTACK Marketing
on June 19, 2018
As a service business, your job is to help your customers or clients be the very best they can be. You help them look better, present themselves more professionally, and provide tips to propel them ...
By ADTACK Marketing
on June 12, 2018
YouTube videos are some of the most exciting content you can create for your business – energizing your employees as much as your customers. While this surge of energy is still crackling through your ...
By ADTACK Marketing
on June 07, 2018
Social media is a prominent part of society today, but the personal information you share may put you at risk for identity theft, fraud and other incidents. Reuters reported that up to 87 million ...
By ADTACK Marketing
on May 25, 2018
As a financial consultant, you have very specific marketing needs. The stakes are higher because you're dealing with people's money and financial security, and before they trust you with these ...
By ADTACK Marketing
on May 18, 2018
Customer experience refers to the impression a customer receives after engaging with your company. Whether positive or negative, these experiences significantly impact how customers feel about your ...
By ADTACK Marketing
on May 07, 2018
Is your sales team wasting time on leads that are still getting cold feet on making a purchase? Rather than spending resources on these leads, marketing and sales teams should work to better qualify ...
By ADTACK Marketing
on April 25, 2018
How long are you expecting your customers to wait for your mobile website to load – 5 seconds? 10? Or is 15.3 seconds, which is the amount of time it takes for most mobile websites to load? That's a ...
By ADTACK Marketing
on April 16, 2018
The travel industry has long been an early adopter of digital technology, having helped travelers find and book trips online as soon as it was possible to do so. Technology has changed dramatically ...
By ADTACK Marketing
on February 23, 2018
No matter how common or convenient it is to complain about them, Millennials are vital to the success of almost every retailer. The Millennial Generation now spends a collective $600 billion a year ...
By ADTACK Marketing
on February 21, 2018
  The Retail and Manufacturing Industries are at a crossroads. Traditional retail and malls are failing across the country – and the globe. If retailers have any hope to survive the coming years as ...
By ADTACK Marketing
on January 26, 2018
More and more marketers are being lured by the value offered by Marketing Automation Platforms. No Manual Processes! Traffic! Leads! Conversions! We here at ADTACK are a certified HubSpot partner and ...
By ADTACK Marketing
on January 12, 2018
The stability and growth of any company relies on the ability of customers to find and purchase goods and services. Your customers’ ability to quickly and simply find those services and to learn ...
By ADTACK Marketing
on October 10, 2017
For a long time, creativity was the driving force in the world of marketing. In another life, advertising was the king of marketing and nearly 100% of that occupation was driven by the task of ...
By ADTACK Marketing
on October 05, 2017
If criticism hurts, then a negative online review can feel like a double-punch. It's upsetting enough to read a complaint about your business, but knowing your current and potential customers can ...
By ADTACK Marketing
on October 03, 2017
Many business owners think of design as something artists conjure up out of their creative depths -- that coming up with the right color scheme, choosing the best font and lining up the best graphics ...
By ADTACK Marketing
on September 28, 2017
"Where do you see yourself in five years?" It's a question you may have asked applicants a hundred times during the interview process, but when's the last time you asked yourself that question? It's ...
By ADTACK Marketing
on September 26, 2017
As a marketer, could anything be better than getting a behind-the-scenes glimpse of a successful company? If so, it must be a glimpse that also reveals how that company is reconciling challenges just ...
By ADTACK Marketing
on September 21, 2017
Ah, the evolution of the internet.  First came the websites, text-heavy and full of header tags, paragraphs and links. Then table-based sites and online page builders emerged, allowing for the ...
By ADTACK Marketing
on September 19, 2017
There was a time around the turn of the century (the one in 2000, not 1900) when leading marketing professionals could pretty much just go with their guts when it came to making decisions. 
By ADTACK Marketing
on September 14, 2017
Ah, the joys of ad targeting on Facebook.  It's a practice that puts your ads in front of the people who are most interested in what you have to say. It works for businesses large and small. It ...
By ADTACK Marketing
on September 12, 2017
Capturing people’s attention is the foundation of all advertising. But what is able to grab a person’s attention? Today, we are turning to technology to find the answer. Algorithms are being used to ...
By ADTACK Marketing
on September 07, 2017
How do you measure success?  If you're like a lot of companies, you focus on the moment when a prospective customer converts to a customer by clicking on the "buy button."  And while that might ...
By ADTACK Marketing
on September 05, 2017
Maybe you've noticed that consumers have grown impatient, almost to a fault. As a marketer, it can help enormously to know what they're so impatient to find while they work their cell phones into a ...
By ADTACK Marketing
on September 01, 2017
Few people enjoy taking tests, but fewer people object to a no-pressure, “eliminate the least desirable answer” quiz.
By ADTACK Marketing
on August 31, 2017
It's time to do something when you're having difficulty focusing and it begins to affect the quality of your work, your productivity or both. In a quiet, reflective moment – obviously, out of the ...
By ADTACK Marketing
on August 24, 2017
When YouTube launched bumper ads in April 2016, they were touted as “little haikus of video ads” – 6-second ads that users could not skip even if they wanted to. As a marketer with more ways to spend ...
By ADTACK Marketing
on August 17, 2017
You don't have to agree. You may even disagree. And you certainly don't have to change how you use social media based on what you read, though you might. Sometimes, marketers can find great value in ...
By ADTACK Marketing
on August 15, 2017
We live in a world where timing is everything. You brush your teeth at a certain time, leave the house to get to work at a certain time and have a schedule of after-work activities you must adhere ...
By ADTACK Marketing
on August 11, 2017
Determining your optimal video length is one of the first and most important steps advertisers and businesses need to negotiate during the video planning and production stages. Video length will ...
By ADTACK Marketing
on August 09, 2017
If you're on the sensitive side, you might consider it a verbal spanking – and one that stings. But the people at Hubspot have marketers' best interests at heart and want them to catch up with social ...
By ADTACK Marketing
on August 04, 2017
So what do you get when you ask 10 different SEO companies to name the most common mistakes they continue to see businesses of all sizes and specialties continue to make in their quest to get noticed ...
By ADTACK Marketing
on August 02, 2017
Every marketer learns early on: no matter how robust sales may be at the moment, your product or service must be marketed to new customers at all times. New customers represent the future lifeblood ...
By ADTACK Marketing
on July 27, 2017
Remember when marketing simply meant creating amazing advertisements that people would love so much they couldn't wait to buy your product? In fact, you may not remember because this theory has long ...
By ADTACK Marketing
on July 25, 2017
You don't have to know the numbers to know mobile advertising is exploding. Then again, a little context never hurts: advertisers spent about $72 billion on digital ads in 2016 and this number is ...
By ADTACK Marketing
on July 17, 2017
Marketers have long considered what they do to be an art, but how they do it has morphed into a science. This seismic shift requires merging marketing's best practices with data science and ...
By ADTACK Marketing
on July 12, 2017
Data runs the world. It drives the decisions we make, the people meet and the things we do. To ignore it would be ignoring potential income streams; to misunderstand it could lead to expensive ...
By ADTACK Marketing
on July 05, 2017
Aficionados of classic video games recognize the technique in a heartbeat: it causes background images (or words) to move at a different speed from foreground images (or words) while scrolling. As ...
By ADTACK Marketing
on June 28, 2017
If video killed the radio star, then the internet is killing the television star. According to her 2017 report on Internet Trends, Mary Meeker found internet ad spend will exceed television ads for ...
By ADTACK Marketing
on June 23, 2017
Can your customers easily navigate your website from any device they have on hand? That includes a desktop, a laptop, a tablet, or a smart phone. If they have problems navigating your site on any of ...
By ADTACK Marketing
on June 16, 2017
You could say that consumers are becoming needier; give them what they want and they simply want more of it.
By ADTACK Marketing
on June 14, 2017
Just under a year ago, YouTube Product Manager Zach Lupei announced the introduction of Bumper ads. These six-second videos are ads designed to be more suitable among smartphone and similar ...
By ADTACK Marketing
on June 08, 2017
Travelers dislike surprises. Before they book a trip, they're inclined to not only scour reviews, but also study pictures of a hotel, local attractions, restaurants and even the cabin of the plane.
By ADTACK Marketing
on June 06, 2017
You don't see it every day, but it pops up more than it should: the grand re-opening event. Consumers may view this type of event as a way to cash in on extended promotions and discounts. But ...
By ADTACK Marketing
on June 01, 2017
Launching a new business is akin to a balloon launch – the act of releasing something promising into a great unknown with no guarantee it will take flight and soar.
By ADTACK Marketing
on May 30, 2017
Is your marketing centered on your customer? Before answering, look at what your marketing focuses on the most. That will give you the answer and you may be surprised it is not customer centered. ...
By ADTACK Marketing
on May 25, 2017
By now, we've all gotten comfortable living the future of marketing: digital interactions, social media, mobile and hyperlocal targeting, and consumer-controlled advertising. Of course, comfort only ...
By ADTACK Marketing
on May 22, 2017
We all know the internet changed the world in innumerable ways. What was once normal life is ancient history. While everything was certainly turned upside down with the advent of the internet, some ...
By ADTACK Marketing
on May 17, 2017
The snickers about those darn “cord-cutting millennials” have barely quieted down – not to mention the ensuing fears they would hasten the demise not only of cable TV, but satellite and “regular” TV, ...
By ADTACK Marketing
on May 11, 2017
Google AdWords is one of the most effective methods of paid online advertising and as such is utilized by small, medium, and large organizations across the world. Google AdWords, when used ...
By ADTACK Marketing
on May 09, 2017
You've probably figured out that marketing isn't messing around. Consumers' expectations are high. If you want to compete with The Other Guy, you've got to address your customers' pain points, wants ...
By ADTACK Marketing
on May 05, 2017
When most people think about personalized content, they think of software that sticks someone's first name into an email so it seems like it was crafted just for her. Not only is that so 1997, but we ...
By ADTACK Marketing
on April 25, 2017
So now you have the easy answer to one of your questions: many of the people you see, hovering over and clicking away at their smartphones, are probably looking at ads.
By ADTACK Marketing
on April 17, 2017
If smartphones have turned virtually everybody into a photographer, then it's probably equally true that Facebook has transformed virtually everybody into a marketer or self-promoter. In this ...
By ADTACK Marketing
on April 13, 2017
After years of discussions on how to best appeal and market to Millennials, a generation that largely came of age side-by-side the Internet, it's now time to include another key digital era in ...
By ADTACK Marketing
on April 03, 2017
If you start your day wondering what's trending on YouTube, then you know you never quite know what you're going to find. It could be a video of a toddler taking his first euphoric steps. It could be ...
By ADTACK Marketing
on March 29, 2017
Meta descriptions – the word may sound complex, but they are actually quite simple and straightforward. This inbound marketing tactic is highly effective and well worth the effort. In this beginner’s ...
By ADTACK Marketing
on March 27, 2017
From part-time side hustles to multi-national billion-dollar organizations, every business has a blog. It’s essential for reaching out to customers, keeping your business at the top of search ...
By ADTACK Marketing
on March 24, 2017
It is 2017 and the time for a strong social media strategy is here. And if you aren't already on social media, it's high time to log in and sign up for a website, Facebook, Twitter, and more. That's ...
By ADTACK Marketing
on March 16, 2017
There's nothing better than a three day weekend, but that euphoric feeling quickly fades when it's time to get back to work. Below, we're sharing a few tips for being productive after a long, holiday ...
By ADTACK Marketing
on March 13, 2017
Wouldn’t this scene just make your day – and even your week? Someone is so blown away by your communication skills that they corner you near the office vending machine and just have to know: What are ...
By ADTACK Marketing
on March 09, 2017
Being a leader is always a challenging job to do. While many of these struggles are visible from the outside, leaders face conflict with themselves as well. Here are a few of the internal struggles ...
By ADTACK Marketing
on March 07, 2017
Marketing is changing everyday. Companies which have the ability to quickly incorporate these new ideas into their marketing plans are earning more; while businesses which fail to adapt to the ...
By ADTACK Marketing
on March 01, 2017
Modern technological advances have allowed people to multitask more than ever before. Of course, there is always a trade off – this constant multitasking has lead to a significant drop in our ...
By ADTACK Marketing
on February 27, 2017
You already know mobile technology has irrevocably altered consumers' buying journey. An astounding 77% of Americans now own a smart phone on which they do everything from stream videos, locate ...
By ADTACK Marketing
on February 23, 2017
The Japanese proverb, "Fall seven times, stand up eight" makes a great mantra but too often, marketers are so busy trying to stand up that they don't examine those falls to help them get up next ...
By ADTACK Marketing
on February 21, 2017
It's no secret that Google is constantly making changes to its algorithms. While their mission is to make the service more streamlined, intuitive and overall appealing to users, these changes ...
By ADTACK Marketing
on February 08, 2017
You've probably had the day prominently marked on your calendar for weeks if not months: the date you plan to relaunch your company website following a redesign.
By ADTACK Marketing
on February 06, 2017
Every generation is distinguished by certain qualities and if you’re trying to market a product or service to those who belong to Generation X via YouTube, you’re fortunate in the sense that they’re ...
By ADTACK Marketing
on February 01, 2017
5 of the Most Intriguing Digital Marketing Blogs
By ADTACK Marketing
on January 23, 2017
The promises of holograms, tractor beams and virtual reality headsets are finally being fulfilled. Science fiction has become fact and there is no better time to jump aboard; particularly when it ...
By ADTACK Marketing
on January 20, 2017
In order to effectively sell a product or service, you must connect with your potential customer and present the product or service in a way they appreciate. The best way of doing this depends on how ...
By ADTACK Marketing
on January 18, 2017
Have you ever tried a co-worker's favorite productivity tool, only to have it completely fail on you a month later? Don't think of yourself as a quitter. Instead, the problem with planners and ...
By ADTACK Marketing
on January 16, 2017
Inbound marketing is about utilizing a variety of mediums to attract new clients and customers to you rather than fighting their attention. But to know what the right medium you should take with ...
By ADTACK Marketing
on January 11, 2017
They are known as “emojis,” and the prefix accurately denotes that they supply a full range of emotion – from happiness to the universal hello: the waving hand.
By ADTACK Marketing
on January 09, 2017
Marketing. It's a seemingly vague, all-encompassing word that takes on multiple meanings, depending on who you ask. In fact, unless you work in or directly with the marketing department, it's highly ...
By ADTACK Marketing
on January 06, 2017
Millennial-aged employees are fast outpacing every other generation when it comes to traveling for business. While that fact alone shouldn't come as a surprise to anyone, the important facet travel ...
By ADTACK Marketing
on January 04, 2017
In response to an increase in the number of searches conducted from mobile devices, Google has announced it is shifting to a mobile-first initiative. As Google prioritizes to the popularity of mobile ...
By ADTACK Marketing
on January 02, 2017
As this year comes to a close, we're looking toward the future in anticipation of all the exciting things this new year will bring us. At the same time, we're reflecting back on all of the things ...
By ADTACK Marketing
on December 30, 2016
It is two minutes before the weekly sales meeting. Before running out of your office, should you grab your laptop or a pen and notebook? For the majority of people, a recent study shows handwriting ...
By ADTACK Marketing
on December 28, 2016
So now you know for certain: Facebook is more than twice as popular as any other social media site.
By Chelsea Williams
on December 21, 2016
Facebook trumps other sites by far In a national survey of 1,520 adults, the center found the Internet is connecting Americans more than ever before: 86 percent of Americans are now online.
By ADTACK Marketing
on December 19, 2016
We've all heard the phrase, "There's an app for that." Why is it so popular? Well, because it's true.
By ADTACK Marketing
on December 16, 2016
It's that time of year when we put our sights on the scenes to come. As 2017 starts knocking on the front door, we've got our trend-spotting goggles on and we're excited to see how it all unfolds.
By ADTACK Marketing
on December 14, 2016
While people were still pecking away at typewriters, cramming every square inch of the page with type and reading newspapers, which were equally crammed with type, a soon-to-be-famous German ...