In a Snap(chat), There's a New Player in Town

Filed Under: Social Media, Online Marketing @ 2:53 PM January 29, 2016

Even after all of the success that social media outlets like Twitter, Facebook, and Snapchat have had, they're still competing to win each other's audiences and as a result, your time and attention.

3 Tips for Publishing on LinkedIn Pulse

Filed Under: Social Media @ 12:11 PM January 26, 2016

LinkedIn may be one of the oldest business platforms, but it operates with a youthful enthusiasm, constantly upgrading its core service and embracing new and exciting ways for its over 400 million world-wide subscribers to network and stay informed. In 2014, the popular platform announced members could begin to use its publishing platform, LinkedIn Pulse, a move many marketers cheered. With 100 million unique visitors doing a monthly check-in, it’s a powerful way to have your message seen and heard.

You're organized, all right.

Filed Under: Tips @ 3:26 PM January 19, 2016

You know exactly where to find the recommended dimensions for all social media image sizes, from Facebook to YouTube. You've stored some on your laptop and some on your cell phone and jotted down the rest on sticky notes.

3 Local Search Trends of 2015

@ 9:02 AM January 15, 2016

Local marketing is an extremely powerful way for small businesses to connect with new customers in their area. It levels the playing field and makes it possible for smaller businesses to compete with bigger brands.

Big Business Opportunities Come in Micro-Moments

Filed Under: Mobile, Marketing, Website @ 5:15 PM January 11, 2016

Here's something you've probably noticed in day-to-day life, but may not have connected to your marketing: People are often using their mobile devices in short bursts, rather than long sessions.

Top Stats to Monitor For a Successful Online Campaign

@ 3:42 PM January 08, 2016

When running an online campaign, monitoring your stats on a regular basis is extremely important. Doing so enables you to determine what's working for you and what isn't, allowing you to adjust and change your campaign for optimal success. Make note of the following stats that if you're not already checking, you should be doing so on a weekly basis.

10 Mobile Marketing Stats

Filed Under: Customer Engagement, Mobile, Website, Online Marketing @ 5:00 PM January 04, 2016

Mobile usage -and mobile marketing- have exploded in the last few years. It's increased so quickly, it's caught many off guard. Don't be one of them. If you aren't thinking mobile already, it's definitely time to get started!

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