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Pens vs Keyboards: Which is the Best Tool for Note Taking?

10:33 PM December 30, 2016
Pens vs Keyboards: Which is the Best Tool for Note Taking?

It is two minutes before the weekly sales bigstock-Writing--108833828.jpgmeeting. Before running out of your office, should you grab your laptop or a pen and notebook?

For the majority of people, a recent study shows handwriting notes during a meeting is the better choice.  But why?

A quick typist is able to transcribe a meeting word for word without much thinking. This passive approach is fantastic for creating a comprehensive record of a meeting, but it does not result in useful, well-organized notes.

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How People Are Using Social Media At the End of 2016 - Part 2

8:13 PM December 28, 2016
How People Are Using Social Media At the End of 2016 - Part 2

bigstock-Social-Media-concept-in-word-c-30467474.jpgSo now you know for certain: Facebook is more than twice as popular as any other social media site.

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Facebook Dominates the Social Media World At the End of 2016 - Part 1

12:55 PM December 21, 2016
Facebook Dominates the Social Media World At the End of 2016 - Part 1

Facebook trumps other sites by far

In a national survey of 1,520 adults, the center bigstock-Social-Media-Globe-The-develop-25539860.jpgfound the Internet is connecting Americans more than ever before: 86 percent of Americans are now online.

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Stocking Stuffer Insights for Mobile App Marketers

11:37 AM December 19, 2016
Stocking Stuffer Insights for Mobile App Marketers

We've all heard the phrase, "There's an app for bigstock-Stockings-hanging-on-a-firepla-102995903.jpgthat." Why is it so popular? Well, because it's true.

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Making the Most of Your Media Plan: Top 2017 Online Video Trends

10:00 AM December 16, 2016
Making the Most of Your Media Plan: Top 2017 Online Video Trends

bigstock-Hand-Holds-Smartphone-Video-P-120737783.jpg

It's that time of year when we put our sights on the scenes to come. As 2017 starts knocking on the front door, we've got our trend-spotting goggles on and we're excited to see how it all unfolds.

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Why is White Space Vital For Your Website?

6:05 PM December 14, 2016
Why is White Space Vital For Your Website?

While people were still pecking away at bigstock-Advertising-Space-698813.jpgtypewriters, cramming every square inch of the page with type and reading newspapers, which were equally crammed with type, a soon-to-be-famous German typographer, Jan Tschichold,  pleaded for some breathing room.

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Ways Technology Has Streamlined the Sales Process

5:28 PM December 12, 2016
Ways Technology Has Streamlined the Sales Process

bigstock-Online-shopping-concept-nackgr-119051090.jpgToday, it's nearly impossible to do business without taking advance of online resources. From the explosion of online shopping to the nuances of digital marketing, the Internet has changed the ways in which companies and consumers operate. But how has the Internet affected sales, specifically? Whether your business is local or global, you'll need to keep up with the latest sales and research trends to stay competitive and reach your customers or clients.

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How Your Brand Can Better Target Micro-Moments and Convert Consumers

10:00 AM December 09, 2016
How Your Brand Can Better Target Micro-Moments and Convert Consumers

bigstock-Convert-word-in-red-d-letters-79062769.jpgWith all the chatter about micro-moments, it can be easy for marketers to go overboard. Micro-moments are the key times when consumers pick up their phone with the express purpose of making an action decision. They are the I-want-to-go, I-want-to-do and I-want-to-buy that is music to the ears of businesses and marketers. 

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Manage Accounts All From One Universal Inbox

11:33 AM December 07, 2016
Manage Accounts All From One Universal Inbox

Thanks to Facebook, it just got easier for small- bigstock--152187014.jpgand mid-sized businesses to manage their social media accounts and communicate with customers. 

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The Benefits of Marketing Automation

11:47 AM December 05, 2016
The Benefits of Marketing Automation

Everyone knows imitation is the highest
form of bigstock-Marketing-Automation-Platform--150039992.jpgflattery. But being asked to write a follow-up piece based on a popular book follows right behind.

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Marketing for the New Online SuperShopper

12:04 PM December 02, 2016
Marketing for the New Online SuperShopper
Holiday Gifts

Mark down 2016 as the beginning of the online supershopper era. This is the year savvy shoppers (and savvier marketers) really began to embrace the power of online and mobile shopping. The tide first changed in the summer, when an annual survey found shoppers had begun making the majority, of their purchases online. Even when buying at local stores, more shoppers than ever are using their phones to discover new brands and find the best prices. To get on their radar and influence their final purchases, here's what you need to know about these holiday supershoppers:

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