More and more people are using their personal voice assistants to enhance their everyday lives. Personal voice assistants have proved they have more than novelty value, as users are now asking Alexa or Siri for assistance with products they wish to purchase or services they want to utilize. Prepare your pay-per-click (PPC) campaign for voice optimization by following these three steps.
Customer experience refers to the impression a customer receives after engaging with your company. Whether positive or negative, these experiences significantly impact how customers feel about your product and your brand. Here is an overview of customer experience and how you can use it to benefit your company.