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Engaging Clients Via Social Media to Grow Your Tourism Business [2019]

6:58 AM June 18, 2019
Engaging Clients Via Social Media to Grow Your Tourism Business [2019]

Travel business social media effortsAs a tourist, part of your excitement comes from exploring the area, learning about the culture, and experiencing new adventures.

As a local tour guide, you know that you need to utilize social media as a necessary tool. Marketing your business using every means possible is vital and in turn, will help increase your guided tours and attractions business.

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Struggling with Social Media? Try These  5 Tips!

8:28 AM June 17, 2019
Struggling with Social Media? Try These  5 Tips!

bigstock-Social-Media-Smm-Marketing-S-273908956With an estimated 2 billion people on social media, it has become a necessary part of online marketing. However, simply creating a few profiles isn't enough to propel your brand onto the social scene.

Building strong relationships with your followers, like any real life relationship, takes work, dedication, and commitment. However, if you're like many busy professionals, making and maintaining a great social media presence can seem overwhelming for dozens of reasons.

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Picture This: Ultimate Guide to Photos on Social Media

7:02 AM June 15, 2019
Picture This: Ultimate Guide to Photos on Social Media

You’ve set aside time daily to post, interact and engage on social media. You know where to find all the files and you know the message you want to convey.

Now you can spare yourself valuable time by consulting our cheat sheet below, compiled with the help of Hubspot's blog post. All data is given in width by height unless otherwise stated.

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Harness a Culture to Set Your Travel Business Apart in 2019 [How to guide]

7:18 AM June 14, 2019
Harness a Culture to Set Your Travel Business Apart in 2019 [How to guide]

Tour, attractions and travel agent with a headset on by a computer desk. Nowadays, businesses in the tours, attractions and tourism industry deal with competition from not only local competition but also companies located around the world.

With social media’s ever expanding reach, your tourism business has 2 choices.

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Don't Give Up! 5 Ways to Up Your Social Media Game (Plus 1 Bonus Tip)

8:01 AM June 07, 2019
Don't Give Up! 5 Ways to Up Your Social Media Game (Plus 1 Bonus Tip)

Social media game suggestionsSocial media has become the focal point of society. Everyone from high schoolers just getting their first accounts to the leader of our country seems to be plugged in, sharing, and talking online.

It is the truth of marketing and sales that a business is expected to have an online presence. Unfortunately, not all companies have the time to dedicate to creating and cultivating an online presence. For the most part, social media operates as an afterthought.

Perhaps your company has decided to take a look at their social media and digital presence. The results haven’t been great unfortunately. There is good news for you though; all hope is not lost.   

There’s no profound mystery in the process of improving your social media content.

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It’s 2019:Do LinkedIn Recommendations Still Matter? (And How to Set up a Killer Business Profile)

6:45 AM June 05, 2019
It’s 2019:Do LinkedIn Recommendations Still Matter? (And How to Set up a Killer Business Profile)

LinkedIn RecommendationsAs one of the largest social media platforms in the world, LinkedIn often loses out to Facebook, YouTube, and Twitter in search engine optimization publications by all but the most professional social media agencies.

Unlike the other popular social outlets, LinkedIn has managed to maintain a decidedly professional bearing, where the businessperson can expect to find targeted connections.

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What Is Gadget Addiction and How Can You Prevent It?

10:28 AM March 25, 2019
What Is Gadget Addiction and How Can You Prevent It?

Technology has become an ever-present aspect of our lives. From smartphones to smart TVs, such gadgets are almost never more than a few inches from our grasp. While this proliferation of technology has a lot of benefits, there are some major drawbacks. One aspect big tech corporations like Apple Inc. have been under heavy criticism for lately is the very addictive nature of these devices.

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How to Protect Yourself On Social Media (In Light of the Facebook Data Breach)

8:48 AM June 07, 2018
How to Protect Yourself On Social Media (In Light of the Facebook Data Breach)

Social media is a prominent part of society today, but the personal information you share may put you at risk for identity theft, fraud and other incidents. Reuters reported that up to 87 million Facebook users may have had their information exposed to a firm called Cambridge Analytica. The breach has users worried about what may happen to their personal information if it lands in the wrong hands. Whether or not you are affected by this data breach, be aware of any information you share online, especially if it is sensitive in nature.

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After marketers size up the merits of social media platforms, what will you do with their ruler?

10:00 AM August 17, 2017
After marketers size up the merits of social media platforms, what will you do with their ruler?
You don't have to agree. You may even bigstock-Process-Of-Creating-Interactio-81554573.jpgdisagree. And you certainly don't have to change how you use social media based on what you read, though you might.

Sometimes, marketers can find great value in listening to the views of their peers, especially if they come across experiences that mirror their own. This was the simple, “come to the table” intent of Hubspot as it asked leading marketers about the virtues of Facebook, Instagram, YouTube and Snapchat. Hubspot was particularly interested in probing which platform marketers prefer for live engagement.

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Watching the Clock: When to Publish Your Social Media Posts

10:00 AM August 15, 2017
Watching the Clock: When to Publish Your Social Media Posts

We live in a world where timing is everything. bigstock-Time-Management--Pledge-Of-Su-81341417.jpgYou brush your teeth at a certain time, leave the house to get to work at a certain time and have a schedule of after-work activities you must adhere to. When it comes to marketing your business, this concept is no different. While it may seem like publishing social media posts whenever you create them is enough to drive eyes your way, the fact of the matter is there are certain times of day when your posts will receive optimal attention.

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