Instagram stories have quickly grown in popularity since the feature was first introduced in August 2017. Despite its popularity, many companies dismiss this feature due to the fact that content ...
Social media is a prominent part of society today, but the personal information you share may put you at risk for identity theft, fraud and other incidents. Reuters reported that up to 87 million ...
If criticism hurts, then a negative online review can feel like a double-punch. It's upsetting enough to read a complaint about your business, but knowing your current and potential customers can ...
Ah, the joys of ad targeting on Facebook. It's a practice that puts your ads in front of the people who are most interested in what you have to say. It works for businesses large and small. It allows ...
You don't have to agree. You may even disagree. And you certainly don't have to change how you use social media based on what you read, though you might. Sometimes, marketers can find great value in ...
We live in a world where timing is everything. You brush your teeth at a certain time, leave the house to get to work at a certain time and have a schedule of after-work activities you must adhere ...
If you're on the sensitive side, you might consider it a verbal spanking – and one that stings. But the people at Hubspot have marketers' best interests at heart and want them to catch up with social ...
You don't have to know the numbers to know mobile advertising is exploding. Then again, a little context never hurts: advertisers spent about $72 billion on digital ads in 2016 and this number is ...
Just under a year ago, YouTube Product Manager Zach Lupei announced the introduction of Bumper ads. These six-second videos are ads designed to be more suitable among smartphone and similar ...
If smartphones have turned virtually everybody into a photographer, then it's probably equally true that Facebook has transformed virtually everybody into a marketer or self-promoter. In this ...
